If Helmut Lang and H&M had a baby, it would be Cos. This is pure Scandanavian chic on a budget. I don’t know why I decided to browse this shop on a Saturday (totally terrible idea), as every Dutch fashionista was also there. A few tips if you ever explore this shop:
1. Dress to try everything on without going to the fitting room. There are only 2. Waiting is a nightmare. Trust me.
2. Avoid weekend shopping. Long lines and too many shoppers make for a bit of an unpleasant experience in a really pleasant place.
3. Have a list. It’s really easy to get sidetracked here, because everything is just…perfect. You have to know what you’re looking for and only focus on those items.